Melanie approached me when she was starting her own psychology group practice.
Instead of designing a mark that represents a single perspective, I derived the identity from the location itself: the logo is a simplified slice of the map, with the practice location forming the dot.
From there, I built a calm, professional system and a minimalist, modern website design. (The current site is maintained by someone else, but the core design remains.)
Website: http://www.praxis-scheupark.at
