For Vienna Theatre Project’s production of Robert Schneider’s Dreck, I developed a poster campaign for a monologue about migration, prejudice and the experience of being reduced to other people’s assumptions.
The play follows Sad, a rose seller in Vienna, as he speaks about memory, hope, humiliation and the daily reality of being treated as a foreigner. Its perspective is poetic, direct and deliberately unsettling.
The visual concept begins with the roses he sells. A dense field of red petals surrounds the performer, turning a familiar symbol into something more insistent: beautiful, excessive and hard to ignore. The portrait remains at the centre, holding the tension between what people see and the person speaking back.
